社区管理

News and articles about how game companies work on their public image, the mistakes they make, and what they can achieve by building communication with the community, press, and business partners.

MyGames has introduced a premium publishing arm managed by seasoned professionals Eugenio Vitale, Mario Gerhold, and Jan-Eric Lauble. The new brand, Knights Peak Interactive, is set to concentrate on high-quality PC and console games, unveiling five initial projects: the console version of Offworld Industries' Starship Troopers: Extermination, VEA Games' Nikoderiko: The Magical World, Primal Game Studio's Mandragora, Owlcat Games' Pathfinder: Kingmaker, and My.Games' Blast Brigade. Gerhold and Lauble joined MyGames' premium division last month, with Gerhold stepping in as the global brand and marketing director, and Lauble assuming the role of creative director
Cyberpunk isometric RPG Gamedec came out on September 16. The game, inspired by the Gamedec book series by Marcin Przybyłek, puts you in the shoes of a game detective, who solves mysteries inside virtual worlds. A year ago, we discussed the Gamedec demo with the development team known as Anshar Studios. Now, days after the title’s release, we caught up with Mateusz Greloch, Community Manager at Anshar Studios, for an update on what has been…
The other day, the Polish studio CI Games was at the center of a scandal. It is connected with an event dedicated to her new game Sniper Ghost Warrior Contracts 2. Participants had to kill armed actors dressed in Arab costumes. The press criticized the developers for militarism and propaganda of violence, although the studio itself was not even at the event.What happened?
Several American publications spoke at once about the situation around the aggravation of the Palestinian-Israeli conflict. Some of the publications later disappeared from the sites. IGN employees, whose post was also deleted, wrote an angry letter to the leadership demanding the return of a note calling for help to the Palestinians. Other representatives of the gaming industry also reacted to this.How did it all start?
Behind many of the events that we are witnessing, there is first of all a game PR, attempts to solve both obvious and not so obvious tasks with its help. In the new issue of “Industry on Thursdays” we tried to reveal exactly this topic — gaming PR. We are talking about him and not only with Nikolai Borzov, co-founder of the FatPony PR agency.
The head of the Blizzard Entertainment Community Development Department, Saralyn Smith, spoke about the role of the gaming community in the company’s work and ways of cooperation between game creators and their fans. Smith spoke at the Devcom conference taking place these days in Cologne.