Analytics

Valuable video game data, trends, metrics, stats, and analytics for different markets and platforms, including industry reports, insights, and studies.

Asha Sharma, CEO of Xbox, has made additional adjustments to the brand's leadership team, naming industry analyst Matthew Ball as the new chief strategy officer and Scott Van Vliet as the chief technology officer. Ball is recognized as a venture partner, advisor, and investor, celebrated for his annual industry reports and his acclaimed book about the metaverse. Meanwhile, Van Vliet recently held the position of corporate vice president, managing Azure AI infrastructure.
We continue to publish video presentations from the "Gaming Industry" conference, which took place this spring in Minsk. In light of yesterday's premium long-read "Russian Game Development in 2026 — A View from Associations" (by the way, we recommend reading it), today we are releasing the presentation "Close-Up: Sociology of Russian Game Development." This was delivered at the event by Vasily Ovchinnikov, the head of the Video Game Industry Development Organization.
The early access release of Olden Era exceeded the most optimistic forecasts of both the studio Unfrozen and the publisher Hooded Horse. Today, we will not only examine the key metrics of the new "Heroes" in the context of other releases but also delve into historical sales data of the series and analyze the state of the turn-based strategy niche
There's nothing more daunting than spending many years on development, only to realize that your game is not needed by anyone. Unfortunately, there's no guaranteed way to avoid a fiasco. However, you can increase your chances of success by evaluating the niche and potential competitors before development, at least based on obvious criteria. What are these criteria? Read about them in our article.
Sensor Tower, a digital intelligence and analytics firm, has published its State of Gaming 2026 report. The report highlights stagnant revenue growth for mobile gaming, while PC and console gaming continue to experience double-digit growth. Additionally, it notes that PC gaming reached another record year, with a higher number of games sold on Steam than in any previous year.