Sensor Tower has released a report focused on the mobile gaming market in Japan. Here are the findings we can share


Analytics
Valuable video game data, trends, metrics, stats, and analytics for different markets and platforms, including industry reports, insights, and studies.
Analysts from Newzoo have gathered data on the average audience of games released between January 2021 and December 2024. Below are the key figures
There is very little time left until the release of Borderlands 4, and in anticipation of it, the head of the analytics company Alinea Analytics, Rickard Linder, has calculated the game's pre-orders on Steam. According to him, more than half a million people have already purchased the game
According to the latest report from Newzoo, the worldwide gaming market is projected to hit $188.8 billion by 2025, representing a 3.4% annual growth rate.
The analytics company Newzoo has released a forecast for the global video game market in 2025. Here are the key points:
The analytical company Newzoo has released a forecast for the global video game market for 2025. Here are the key points.
The release of Hollow Knight: Silksong has been extremely successful, reports Alinea Analytics. According to their estimates, within the first three days, over 5 million people tried the new game across all platforms, including Game Pass subscription.
At the 2025 Roblox Developer Conference, Roblox’s Senior Vice President Nick Tornow shared information about the annual revenue of the most successful developers on the platform. He refrained from naming names but disclosed the average amounts.
This follows from the data provided by GameDiscoverCo.
Hollow Knight: Silksong can already be considered one of the major game releases of 2025. In today's article, we'll provide a detailed analysis of the game's launch from the perspective of various metrics and compare it to other Metroidvanias and titles in different genres
On August 20, 2025, the Chinese action game Black Myth: Wukong finally arrived on Xbox consoles, exactly one year after its release on PC and PlayStation. Rickard Linder, head of the analytics company Alinea Analytics, shared on LinkedIn that the launch took place without much fanfare
Aonic, a global gaming group with multiple studios, has purchased the research technology company Prime Insights for more than $250 million.
Shadowverse: Worlds Beyond is a free-to-play collectible card game based on the popular Japanese franchise Shadowverse. The game was released on June 17, 2025, on mobile devices and PC and, according to analysts at Sensor Tower, has generally performed well
Analytical firm Niko Partners predicts that 2025 will be extremely successful for the Chinese gaming market. According to their estimates, residents of China will spend $50.7 billion on games in that year—$1.5 billion more than in 2024
The analytics company VG Insights shared its data on the audience of the Chinese Soulslike game Wuchang: Fallen Feathers
Analyst Mat Piscatella from Circana released his monthly report on the state of the U.S. gaming market. We’ve highlighted the key figures.
In the last two decades, the turnover of Finland's gaming industry has increased significantly, reports Neogames in a recent report. According to their estimates, in 2024, the amount reached nearly a record 2.85 billion euros
A week ago, journalist and producer Geoff Keighley hosted Opening Night Live—the ceremony that kicked off the gaming exhibition Gamescom 2025. The analytics company VG Insights reported which of the games mentioned at the event garnered the most wishlists during the period from August 18 to 23.
This conclusion was reached by the analytical company Ampere Analysis. In the course of its research, it examined the price tags of 150 games with the highest average monthly active users (MAU) on Steam for the period from January 2024 to June 2025
The analytics company Newzoo has compiled lists of the highest-grossing and most popular PC and console games as of July 2025. Check out what they include
In July, Fortnite emerged as the leading game, dominating both PC and console charts in terms of monthly active users and revenue.
The scandal surrounding the three dismissed executives of the studio Unknown Worlds, which is working on Subnautica 2, continues to unfold. The studio filed a lawsuit against them, presenting several allegations.
The service "Yookassa" conducted a survey among Russian residents about video games. It found that a significant portion of Russians prefer free-to-play games, and the most popular platform in the country is smartphones.
This was reported by the analytics company Sensor Tower, citing information from its subsidiary service VG Insights
New data from GSD indicates that Assassin's Creed Shadows has become the top-selling new game in Europe for this year
According to analysts from Alinea Analytics, the update that added a desert biome and a major discount significantly boosted sales of the cooperative climbing hit, Peak.
This conclusion was reached by the analytics company The Harris Poll, which conducted a study commissioned by Google. They surveyed a total of 615 developers from the United States, South Korea, Norway, Finland, and Sweden, primarily working in large studios
While the mobile gaming market stagnates, the market for non-gaming apps is growing. This is reported by analysts at Sensor Tower, who studied the situation in Google Play and the App Store from April to June 2025.
While the mobile gaming market is stagnating, the non-gaming app market is growing. This is according to analysts from Sensor Tower, who studied the situation in Google Play and the App Store from April to June 2025
Gamers are eagerly anticipating the new installment of Battlefield, according to data from the analytical company Alinea Analytics. Their estimates indicate that Battlefield 6 has garnered over 2.7 million wishlists on Steam alone, placing the shooter in seventh place among the most desired upcoming games on the platform.
Analysts from Newzoo and Tebex released a report on gaming expenditures of residents in North America and Europe. Below are some key findings from it
A recent report indicates that gamers in North America allocate an average of $325 each year to gaming, contributing to 28% of worldwide market expenditures.
The annual turnover of the cheat market for games amounts to tens of millions of dollars, writes Wired, citing data from researchers at the University of Birmingham. The researchers estimated that in North America and Europe alone, revenue from cheat sales could range from $12.8 million to $73.2 million annually
A recent report forecasts a downturn for the East Asia video game market in 2025, driven by global challenges impacting Japan and South Korea.
Recent data highlights the top-performing third-party titles released alongside the Switch 2 on June 5, with Deltarune and Fortnite emerging as the leaders
The port of Forza Horizon 5 feels great on PlayStation 5. According to data from Alinea Analytics, the hit racing game from Playground Games and Xbox has sold over 3 million copies on Sony consoles. More than any other new release this year
In Steam, there are more and more games whose developers use artificial intelligence during development, according to Ichiro Lambe, head of Totally Human Media and one of the creators of "Steam Labs." He noted that their share among the new releases in 2025 was about 20%
In recent years, the production budgets for mobile games in Japan have significantly increased, according to a study by the Japan Online Game Association (JOGA). In 2024, the average cost of creating one such title in the country reached 492 million yen (3.3 million dollars)
The cooperative climbing simulator Peak continues to sell remarkably well. Aggro Crab, one of the two studios behind the game, discussed surpassing the milestone of 4.5 million copies in a conversation with Simon Carless, the founder of the GameDiscoverCo service.
According to data from the analytics service VG Insights, Russia is home to 4% of all players of the Chinese mech shooter Mecha BREAK. Although this is a relatively small number, the title is more popular only in two countries: the USA (16%) and China (37%)
Analysts at Newzoo attempted to understand how residents of different countries perceive games based on Harry Potter, Pokémon, and other popular IPs. It turned out that Europeans are among the least loyal gamers.
The service GameDiscoverCo attempted to determine the real size of the Steam market (Total Addressable Market) and calculate the revenue of different game categories. They conducted an experiment by leaving only two key tags for each game that earned more than a million dollars — one for the genre and one for the subgenre.
The service GameDiscoverCo attempted to determine the actual size of the Steam market (Total Addressable Market) and calculate the revenue across different game categories. They conducted an experiment by leaving only two key tags for each game that earned more than a million dollars—one for the genre and the other for the subgenre.
The Russian strategy game Broken Arrow has brought millions of dollars to the Steel Balalaika studio and publisher Slitherine. This is according to data from analytics services
Last year, the analytics company Newzoo published revenue forecasts for the gaming market in 2024 multiple times. None of them came true — the final figures were lower.
Last year, the analytical company Newzoo published several revenue forecasts for the gaming market in 2024. None of them came true—the final figures turned out to be lower
Clair Obscur: Expedition 33 has climbed back into the Top 10 of Newzoo's overall revenue chart for May, after initially entering at No. 13 in April
In an unintended move, Sega Sammy released confidential sales figures through a presentation available on its investor relations website
The analytical companies Circana and NielsenIQ shared information with The Game Business portal about the sales of third-party games on the Nintendo Switch 2 in the US and UK. Below are some of the figures.
Sensor Tower continues to expand its portfolio. It announced the acquisition of Playliner, a mobile analytics service focused on LiveOps.