Stores and publishing

Not long ago, an article appeared on HowToMarketAGame claiming that wishlists supposedly "do not expire," meaning their value and likelihood of converting into sales do not decrease over time. The perelesoq team decided to test this thesis by using real data from five different games: Torn Away, CyberCorp, Elixir, Selfloss, and Tavern Manager Simulator (they also included data from Furnish Master)

After the presentation of the Nintendo Switch 2, the discussion about rising game prices flared up again. Many fixated on the $80 price tag of Mario Kart World, neglecting to look at the broader situation. Major publishers are increasingly resorting to manipulations, disregarding the changing market realities. Possible solutions to the issue are discussed in our article

Last night, on April 10th, the release of Blue Prince took place on PC, PlayStation 5, and Xbox Series. It is currently the highest-rated new release of 2025 on Metacritic with a score of 92 out of 100. It was well-received on Steam

At the end of last year, the Russian indie team Orc Group announced The Scouring — a multiplayer real-time strategy game inspired by Warcraft with elements of action RPG. Since then, over 100,000 Steam users have added the game to their wishlists

The chances that the CEO of Pocketpair will agree to sell the company are very slim, according to John Buckley, the Director of Communications and Head of Publishing at Pocketpair. He shared this opinion in an interview with IGN

On April 9, 2025, publisher Kalypso Media and studio Claymore Game Studios released Commandos: Origins, a new installment of the iconic tactical game series. The project did not impress Steam users at launch

CW: This article includes references to severe sexual violence - reader discretion is advised

Do No Harm is a Lovecraftian doctor simulator developed by the indie team Darts Games from Azerbaijan. The studio's co-founder, Novruz Javadov, wrote an extensive post on Reddit where he discussed the game's success, its creation, and the challenges they faced

Microsoft has revealed that the Xbox Games Showcase will be held on June 8, 2025.

What could publishers do to better support indie developers? This question was posed by Inverse journalists to the winners of The Game Developers Choice Awards 2025. According to one of the executives at Playstack, publishers need to start taking a more straightforward approach to allocating funds for games

On April 8, the full release of the adventure action game South of Midnight took place on PC and Xbox Series — prior to that, only premium edition owners had been able to play for five days. At the very least, the project by Compulsion Games didn't generate much interest among the Steam audience

A list of the top-grossing products on Steam for the week from April 1 to April 8 has been released. This time, indie games secured two spots in the top three.

Last week, it became known that the Polish publisher Movie Games, known for the Drug Dealer Simulator duology, is investigating the game Schedule I for plagiarism. In the official Discord channel, the company stated that they initially did not intend to launch an investigation

Global financial markets are responding to last week's tariff announcement by US President Donald Trump, with Japanese game publishers experiencing declines in their share prices today.

Steam users have shown great interest in Heroes of Might & Magic: Olden Era. The studio Unfrozen boasted that over half a million people have added the game to their wishlists

The French company Twin Sails Interactive, known for publishing numerous video game adaptations of board games, has announced its separation from Asmodee Group. It will now operate independently.

The company Movie Games, which published the drug dealer simulator duology Drug Dealer Simulator, suspects the creators of the indie hit Schedule I of infringing on its copyrights. The company has decided to investigate the game for plagiarism.

Simon Carless, the founder of the analytical service GameDiscoverCo, shared which games released last month earned the most on Steam.

A new company has emerged in the gaming market. A group of industry veterans announced the launch of the publishing house The CoLab

A significant portion of the daily active users (DAU) for Steam, PlayStation, and Xbox is concentrated around a relatively small number of games. Analyst Simon Carless examined how these users are distributed.

Analyst Simon Carless from GameDiscoverCo calculated how many games released in 2024 were able to sell over 100,000 copies across various platforms by March 2025. He also determined how many of them were games based on new IPs.

The CoLab, a new independent games publisher based in the UK, has officially launched today.

Azra Games has named Kris Davis, the former co-head of mobile at PlayStation, as its chief business officer

Based on the results for the week from March 25 to April 1, 2025, the top of the chart for the highest-grossing products on Steam underwent significant changes. In particular, the indie game Schedule I, which has already become a hit, climbed to the number one spot in the rankings.

Last year was rich with indie horror games on Steam. The Valve platform saw the release of hundreds of new games, yet only a few achieved success. This was the conclusion reached by gaming marketer Dmitry Afanasyev, who studied the situation in this niche

At the end of March, the indie studio Kylyk Games, consisting of three people, released their first game, Urban Jungle, on Steam. The game designer of the project, Kyunnay Vinokurova, shared its initial performance metrics on LinkedIn

The drug business simulator Schedule I from the Australian indie studio TVGS has attracted a massive audience on Steam. On the evening of March 30, its peak online count reached 414,166 people

Today, the Xbox brand is no longer associated with a single device, and the company itself is systematically getting rid of its role as a classic platform holder. This strategy may be the only winning plan for Microsoft Gaming. However, in the pursuit of all existing screens, there is a risk of not gaining a foothold on any of them.

A court in India has ruled that Google Play's payment policy violates the country's antitrust laws. It has fined Google 2.2 billion rupees ($25.7 million)

On March 28, KRAFTON released the life simulator inZOI in Steam Early Access. Judging by the initial metrics, gamers are satisfied with the game

Today, the Xbox brand is no longer associated with a single console, and the company itself is steadily moving away from the role of a traditional platform holder. This strategy might be the only winning approach for Microsoft Gaming. However, in the pursuit of being present on all existing screens, there is a risk of not securing a foothold on any one of them

During the presentation at GDC 2025, Valve representatives disclosed statistics on games released on Steam in early access. Below are the key figures

At the GDC 2025 developers' conference, Valve shared some data about Steam. Specifically, they revealed that in 2024, the Chinese language overtook English as the most popular language on the platform.

Based on the results for the week from March 18 to March 25, the leader in the Steam sales chart among paid games was Assassin's Creed Shadows. The overall ranking, which also includes free-to-play titles, has for the third consecutive week been topped by Counter-Strike 2

Steam users enthusiastically welcomed Schedule I, a drug business simulator developed by the Australian indie studio Tyler’s Video Game Studio (TVGS). The game was released in early access on the night of March 25 and immediately made it into the top ten most popular new releases of 2025 on the platform

Newzoo analyzed data from 4,600 titles and assessed the visibility situation for games on Steam. In short, relying solely on the platform's internal tools to attract users is not advisable

The gaming marketing expert Chris Zukowski reminded developers about an important success benchmark for games on Steam. He spoke about this at the GDC 2025 conference.

Johan Pilestedt, the creative director of Arrowhead, delivered a presentation at the GDC 2025 conference. In particular, he discussed the current crisis in the gaming industry

Microsoft announced that it has disbursed over $5 billion to developers participating in its ID@Xbox program since its inception in 2013.

Views and media mentions don't matter if they're not backed by numbers from Steam. Artem Shcherbakov, the founder of ROAR Games, recently shared this observation on his LinkedIn page.

Microsoft has shared updated figures on ID@Xbox. Over the entire existence of the program, the company has paid indie developers a total of more than $5 billion.

Thanks to the spring sale, many old hits unsurprisingly returned to the top of the best-selling games on Steam. However, the top five remained almost unchanged

Sony has established a new first-party PlayStation studio known as Dark Outlaw Games, which will be headed by industry veteran Jason Blundell.

Valve has published a 2024 recap, focusing on Steam-related features, tools, and stats. Let’s take a closer look at the data on platform growth and new game revenue.

Valve has published the Steam statistics for 2024. We've selected a few figures.

Last month, indie team Crackshell released a sequel to its successful roguelite Heroes of Hammerwatch. Here’s some fresh data on the game’s sales and its performance on Steam.

In a month, the third session of the business conference "Gaming Industry" will take place. This time it will be held in the capital of Belarus. The event is expected to have over 500 participants, including representatives from Yandex Games, Game Stream, Axlebolt, RuStore, VK Play Indie, HeroCraft, Astrum Entertainment, Semenov&Pevzner, and many other companies

Xsolla has introduced a new direct-to-consumer publishing suite

With new releases like Split Fiction and FragPunk, as well as strong performances from older hits, it is time to take a look at the key changes on the Steam charts. Here are the top products on the platform by gross revenue over the past seven days.

A new week means a new Steam chart. For the week of March 4-11, the top-grossing products on the platform were once again led by Counter-Strike 2 and Monster Hunter Wilds, but now they are joined in the top three by Split Fiction