Revenue for the VR game Gorilla Tag has exceeded $100 million
Gorilla Tag is a multiplayer VR game where players take on the role of gorillas to race, catch other players, and participate in slingshot shootouts. According to the studio Another Axiom, Gorilla Tag has earned over $100 million in the three years since its release.
Gorilla Tag
The developers also reported that to date, 10 million people have played Gorilla Tag. They did not specify how the audience is divided between versions for different VR headsets. Instead, they stated that Gorilla Tag is currently the most popular game in the Meta Quest Store*.
The monthly active audience of Gorilla Tag is 3 million people. Every day, more than 1 million people start up the game. The average gaming session lasts one hour.
Gorilla Tag was originally released in 2021 as an early access title on Steam. It was initially developed by just one creator, Kerestell Smith, but over time, the project team grew to several dozen people. The full release of the game took place in January 2023.
*Owned by Meta, recognized as extremist in Russia. Meta's activities are prohibited in the country.
