Russian publishers and developers about iOS 6 (+1)

With the release of the new iOS, Apple has updated its online app store. We asked our readers, developers and publishers of mobile apps, to share their opinions about iOS 6. 

Vladimir Funtikov, Creative Mobile Games

While we cannot fully assess the effect of the innovations, but it looks like the new version leaves fewer chances for small publishers and strengthens existing leaders. This is supported by the lack of sorting applications by release date and a new way of presenting search results. Something similar happened some time ago with Google Play, when the Just In category was removed – then we did not feel the negative consequences, since we already had enough of our own traffic, but smaller publishers were dissatisfied.

Dmitry Ozhigin, Anix LLC

I think everyone has already noticed that a number of dubious changes have appeared in the new iOS. The first thing that catches your eye is the disappearance of sorting by release date. Only Paid, Free and Top Grossing are left. Consequently, visibility for new applications disappears. There are only hits in the top, but how can a new application break through?! Previously, a short period allowed us to evaluate the reaction of users to the game, to collect the initial database. 

In addition, if you are interested in the emergence of new applications in a certain niche, then you will not be able to do it so easily now.

The search has changed towards popular applications: the results are not displayed as before, in a table. If earlier it was possible to see several applications on the screen at once, now the Detailed View of one application is on the screen. But not detailed enough to see the full name of the application. These disadvantages are definitely a minus for both developers and users.

Alexey Gievsky, spotGames

I must say right away that I didn’t touch it with my own hands and I don’t want to touch it. Read and saw, no more. I have several Apple devices: on two iOS 5th branch, on one – iOS 4th. I will not make an assessment of the correctness of Apple’s policy – I do not cook in their kitchen, I do not know all their details and plans, so any shouting is absolutely meaningless. On the other hand, as a user (and developer), I don’t like most of the innovations. In my opinion, all this revolutionism, all these integrations of external APIs, their own maps (where without them) is complete nonsense. The whole concept of the original iOS: there are desktops, there are applications, a lot of convenient, cool applications. I believe that it is necessary either to develop this concept in breadth (to support developers in improving their applications, to develop their API, to make it more convenient), or to offer something completely new. Integrating facebook / twitter into yourself is not an innovation, it’s all the stuff that the user will indulge in and forget the next day. To remove Google maps is utter idiocy (actually, I didn’t say anything new here). A person needs maps in order to conveniently navigate in space – there is generally enough 2D-shki for this. 

As for the new appstore, then, again, I will not say anything original: everything has become worse. I’ll tell you straight out, there’s a lot of shit in the store, cheap, terrible shit that you don’t want to download. Thousands of angry birds killers with a development budget of $300. What Apple should have done is to introduce normal filtering, or tighten censorship. And also learn from steam, otherwise they will finish playing for sure. For a developer, it would seem that this is not good, however, as a user, I want to download only high-quality content, I am willing to pay for it, but I do not want to waste time scrolling through second-rate slag. Give me normal filters, give me a choice of communities right in the store, give me discounts, coupons, more interaction with the developer, prepare a pack of several games at a reduced price (like indie bundles), and I’ll eat it all with pleasure. The whole store is an absolutely passive monolithic fat bastard who does not want to work with me, with the user. Where is aggressive marketing? Where are the offers of new cute games? Where is the worry that I haven’t been coming in and buying anything for the third day? Where are the normal recommendations? In this regard, it would be necessary to give the censored developer more tools for marketing, for the formation of his community. After that, the money will be trampled by the river. Develop your strengths! Work with a niche and ignore the rest. Targeting and targeting again! But, again, I’m just a mere mortal and these are my thoughts, thoughts out loud.

Anatoly Sharifulin, Applifto

1. The OS has become faster, it has new cool features: Passbook, Facebook integration, new and social App Store, Smart Banners, etc.

2. Useful changes in frameworks

3. Now the minimum requirements in our apps are: iOS 5 and above, iPhone 3Gs and newer — it pleases

4. From the point of view of the interface, iOS 6 has become more beautiful and the response is noticeably faster

5. BUT: there are minor glitches and bugs (maps, the camera stopped working on the new iPad, a badge of unread messages from reminders that don’t really exist, etc.)

6. There was no such thing under Steve Jobs :-)

Alexey Trushkov, Game GardenThe new App Store has already been cursed by everyone who could.

Countless scathing posts have already been written in the blog that “this did not happen under Steve.” I want to say that competition is a great thing. While Apple had no competitors in the market (or there were competitors, but they were weaker), Apple products suited everyone and they were wonderful to everyone.

In fact, even now they remain at the highest level, but you get used to the good very quickly. You always expect more from the new good.

The Russian-language App Store on iPad is the quintessence of clumsiness and controllability. The number of dots on the screen just kills: “Ace …, Aero…, The …” The developers did not call their applications that way! And if your application has an awesome name that should make the user experience a series of uncontrolled orgasms and an irresistible desire to download this masterpiece of copywriting, and from this name remains the … or Dark r … Of course there is a way out! You can make your application paid and then more characters from the name will fit. But this is nonsense.

A wave of applications with 4-5 letter titles – that’s what awaits us in this version of the AppStore.

Everything is a little better on the iPhone. Especially on the 5th. As many as three horizontal scrolls allow you to quickly view all the tops. I am sure that this will affect the traffic generated by the tops. The top 4 will now get even more.

Search! This is a separate p****c! Imagine that Google gives you only one page for your search query?! SEO – now decides even more than a mega cool screenshot. The description now goes to the third plan in importance behind the screenshots and the icon.

If you have your own opinion, write comments! 

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