In 2023, Tencent became the largest mobile publisher in the world in terms of user spending for the seventh year in a row

Analytical company She made up the top 50 mobile publishers in whose applications users spent the most money in 2023.

Honor of Kings 

The most publishers in the top are from the USA — 18 companies. Next comes China — 12 companies. If you look at it on a larger scale, it turns out that 52% of the spending was on applications published by publishers from the Asia-Pacific region.

Tencent became the top leader again, although spending in its applications fell slightly. The next three places in the top have not changed either. As in 2022, they were occupied by ByteDance, Google and Activision Blizzard. Playrix rose to fifth place, displacing NetEase to the ninth line.

In 2023, many top publishers saw their revenues drop, but there were exceptions. The two most notable are Scopely and Dream Games. Thanks to the successes of MONOPOLY GO! (Scopely) and Royal Match (Dream Games), they rose in the top by 19 and 26 positions at once to 14 and 16 lines, respectively.

A source:
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