The recommended regional price tags on Steam have increased significantly. The situation affected both Russia and Turkey
Valve has introduced a new tool for working with price tags on Steam. As part of this announcement, she also introduced new recommended price tags. For a number of countries, they turned out to be much higher than the previous ones.
As for the new tool, which is called Pricing Tool, it is now a convenient and concise service that allows you to set any price tags for all products within a single screen. It also shows the difference between the base price in dollars and any other currency.
With regional price tags, the story is more complicated. We don’t have a developer account to view the current changes, however, according to the DTF, the changes are unlikely to please Russian players.
The publication writes that “in rubles, a 60-dollar release was previously offered to be sold for 1085 rubles, but now the recommended price is 1900 rubles.” To be fair, the publishers themselves used to manually set more.
Again, if earlier the recommended price of a $30 game was around 500 rubles, now this is the recommended ruble price tag for a game worth $ 12.99.
Switching to lira is not an option. There, the recommended price tags have grown much stronger. For example, earlier the same 60-dollar game could cost 92 lira, now it is recommended to take 500 lira for it.
