Wozlla raised $2 million to popularize its HTML5 gaming technology

Beijing-based game studio Wozlla has received $2 million from Greenwoods Asset Management to develop its HTML5 technology.

The dispute over which is better: native applications or HTML5-based ones has long been closed. Even on the PC platform, the latest markup language standard has not been widely adopted due to poor performance.

Nevertheless, the very idea that in a browser (no matter whether it’s a mobile device or a personal computer) you can “on the fly” load a game of any complexity is still disturbing to many.

It is difficult for others to explain the very existence of startups like Wozlla, which see the popularization of HTML5 as one of their goals.

Received from the Greenwoods Asset Management fund, specializing in investments in mainland Chinese companies, Wozlla plans to spend $2 million on opening its technology to third-party developers.

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According to Techcrunch, its technology is a kind of powerful new integrated development environment (IDE) that makes it as easy as possible to build HTML5 applications.

Wozlla does not plan to earn money on the platform. Its main source of money is its own games created on the basis of the same original IDE.

One of these games is the MMO “Challenge to Time and Space”, whose performance in the Chinese App Store is very low. However, the co-founder of the startup Zi Bin Cheah, who previously worked as a programmer at Opera, assures that the project is a hit within the QQ Zone.

And in general, he is positive about HTML5, arguing that what they do in Wozlla demonstrates that HTML5 as a standard is as good as other tools, allows you to create applications that are no worse than native ones.

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“The advantages of web technology, its performance (such as the number of frames per second), the speed of development – all this is equivalent to native, if not faster,” insists Zee Bin Chea.

A source: http://techcrunch.com