Startup FabZat will "turn" virtual objects into real ones
With the help of the FabZat service, players will be able to get a real copy of a virtual purchase. The French company believes that this will help developers increase revenue from in-game payments.
The idea of the startup is as follows: the developer integrates the SDK of the service into the game. When making an IAP, the player will see options: print the hero of the game or his weapon on a 3D printer, get a plush toy or a T-shirt with the image of the character, and so on. FabZat CEO Florent Pitoun does not tell how exactly the items will be delivered to the customer.
According to the resource Pocketgamer.biz , the startup received $800 thousand for the implementation of the idea. The bulk of the investment belongs to Alderville Holding. The funds also came from venture funds Kima Ventures, Nestadio Capital, Crédit Agricole Aquitaine Expansion and Expanso Capital.
A source: http://www.pocketgamer.biz
Other materials on the topic:
