02.03.2015

DeNA: Is patriotism the key to the success of the game?

DeNA has released the game Military Masters, in which users fight for their homeland with players from other countries. The Venturebeat resource writes about this.

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Players are invited to join a platoon and engage in combat with the same platoons of users. The battle is being fought for the title of the Best Country in the World. The principle of uniting players is geographical. The game automatically groups people into platoons based on which country they are in and what their skill level is.

The results of the teams are displayed in the global summary standings. The leading countries will compete monthly for the title of the winner. The winners will receive additional prize content. Every month it will be unique, as the creators of the game promise.

To the logical question of whether users will start taking the game too much to heart, and whether they will show aggression to opponents in online communication, DeNA’s product manager in Canada, David Phan, replied: “DeNA and the Military Masters team are going to pay unusually close attention to the behavior of our users. We will monitor all communication channels, from in-game to social media. We will do everything in our power to prevent rudeness and rudeness in our community. At the same time, we treat healthy rivalry between countries positively.”

 

 

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Other materials on the topic:

  • Wargaming has released a game based on the Unreal Engine

DeNA is one of the largest gaming companies in Japan. It became popular in the mid-noughties by launching the Mobage gaming platform. Today it is one of the monopolists of the mobile market in the Land of the Rising Sun. Without cooperation with Mobage a year or two ago, it was difficult to reach the Japanese top.

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