The last Supercell game didn't fire

Released in early December, match-3 about ghostbusters from the creators of Clash of Clans and Hay Day shows mediocre results, both in terms of downloads and revenue.

Two months ago we wrote about a new Supercell project – Spooky Pop, a beautiful three-in-a-row game that borrowed a number of gameplay moments from projects such as Diamond Dash, Puzzle & Dragons and Swap Heroes. 

Recall that the first Finnish game got high dynamics (the gamer should match as quickly as possible), the second – the color specialization of game characters, the third – the need to manage the heroes (swap places at certain moments) and the impending waves of opponents.

Despite the high quality (excellent visual and musical range, polished and, in general, non-standard gameplay), the project did not “go”. At least, this can be judged by looking at the performance of the game in the Australian and Canadian App Store.

Dynamics of Spooky Pop’s position in the top of free apps (iPhone App Store, Australia, Canada)Dynamics of the position of Spooky Pop in the top box office applications (iPhone App Store, Australia, Canada)

In the free charts, the game occupied a maximum of 210 position in the overall, in the box office charts -324 place. 

I have completed the project up to level 50 and I liked it, but rather not as the usual “three-in-a-row”, but as a puzzle / turn-based strategy. Maybe that’s the problem. Very little depends on luck in Spooky Pop, you have to sit and think, sort out the options. This is far from a standard approach to gameplay in games of the match-3 genre.

Supercell is a relatively small Finnish company (only 85 people), founded in 2010. One of the main events in the fate of the studio was the arrival of Ilkka Paananen (Ilkka Paananen), who previously held the post of president at Digital Chocolate, in 2011 as CEO. The studio is mainly known for its mobile projects: Clash of Clans, Hay Day and Boom Beach.