YouTube: Women are more interested in gaming videos than men

Women spend more time watching game videos than men, says Gautam Ramdurai, an official Google blogger, on his blog.

In addition, women over 25 are the fastest growing audience of gaming videos.

Such statistics do not stand out from the general industry: women love games no less than men — mobile, console and PC. According to a study conducted by ESA last April, the number of women over 25 among gamers is almost equal to the number of men of the same age: 48% versus 52%.

Interestingly, among the younger audience, the power ratio is quite different: women over 18 play games more than their male peers.

Thus, according to ESA, it is no longer necessary to talk about a "typical gamer" — stereotypical thinking in the industry is outdated.

Other materials on the topic:

• The global village named after Flurry: analysts on mobile gaming
  
• More than 50% of the players are women
• Women from 25 to 34 are the largest cohort of mobile Vkontakte

The Entertainment Software Association (ESA) is an American association of software and computer game manufacturers. It was formed in April 1994 under the name Interactive Digital Software Association (IDSA) and renamed ESA on July 16, 2003. It is located in Washington.