The analytical firm has attracted $15 million in investments
An analytical company from Israel, SimilarWeb, raised $15 million during the investment round D.
The main investors were the shareholders of the company itself — Naspers and Lord David Alliance funds. Thus, the amount of investments received by the company since 2009 has increased to $40 million.
The company's key product is the SimilarWeb Pro service, which, among other things, allows you to identify and compare Internet traffic sources.
SimilarWeb will use the funds raised for its own development in the areas of mobile analytics. The company also hopes to make, quote, "targeted acquisitions in the field of mobile business."
A source: http://www.pocketgamer.biz
Other materials on the topic:
- Mobile analytics service YouAppi received an investment of $3 million
- Investments in the gaming industry
SimilarWeb Ltd, formerly SimilarGroup, is a company that specializes in information technology. Provides services in the field of web analytics, deep data analysis and business intelligence for international corporations. It was founded in March 2009 by Or Offer in Israel. Later she moved to Britain.