LINE has created a joint company with Gree

Japanese companies LINE and Gree have signed an agreement. They will create a division of Epic Voyage, Inc., which will promote mobile games on the LINE messenger platform.

The joint project of the two companies is designed to increase the potential of Gree as a game developer and expand the distribution network of LINE.

Jun Masuda, head of LINE’s strategic marketing department, noted that the messenger, thanks to its cooperation with the game industry, is becoming a gaming platform, and expressed hope that Epic Voyage, Inc. will help the company increase its influence on the global gaming market.

For Gree, the cooperation agreement with LINE is certainly a success, since the media company is not doing well.

Source: http://www.gamesindustry.bizGree, Ink is a Japanese media company that creates and develops browser-based, native and mobile games; it also owns a social network of the same name.

Founded in 2004. Located in Tokyo.

LINE is an application for smartphones and PCs, a means of instant messaging (text, audio and video calls, file transfer). Developed by NHN Japan, NHN Corp, now operated by the Japanese company Line Corporation. The application is most popular in Asian countries. In its segment, it is one of the most financially successful, since it offers users to buy products in Line Games, which can be played together with an interlocutor.