The best of the week (01.09.2014 — 07.09.2014)

Editorial Office App2Top.ru offers to get acquainted with a selection of the central materials of our resource for the past week.

ZeptoLab and McDonald’s launched a joint campaignIn Russia, from August 29 to October 2, Happy Meal baby kits in McDonald’s fast food chains are sold under the Cut the Rope brand.

App Annie: Russia is one of the largest and most unique mobile marketsLast week, the analytical company App Annie presented the Russian mobile market index, telling about the main events of the domestic App Store and Google Play of the past July.

Who has more: compare the MAU of Asian messengers and WhatsAppThe other day, Jan Koum reported that the MAU of the WhatsApp messenger exceeded 600 million.

The CEO and co-founder of the app is sure that his brainchild has left far behind all rivals. Is it so? Let’s try to figure it out.

Interview with Mail.Ru Games about Iron DesertToday the company Mail.Ru Games has announced a new mobile game — Iron Desert, which is being developed by Studio Nord, which created Jungle Heat.

We contacted Mikhail Trifonov, the creative director of the studio, and asked him about the project.

Top 10 game engines: Choose your ownThe market for consoles and mobile games is growing, and therefore finding the right engine is not as easy a task as it may seem.

Technology platforms that have already proven their effectiveness “in the field” will become obvious favorites of many developers. Nevertheless, the market is volatile, and therefore the issue of choosing an engine will not lose its relevance in the near future. So, I present to your attention the top ten.

App Annie: Mobile and Portable Games Market Report for the 2nd quarter of 2014App Annie analytical company together with IDC presented a traditional quarterly report on the market of games for mobile and portable platforms.

We offer its Russian version.