07.07.2014

The main thing for the week (30.06 - 06.07)

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The central events and the best materials of the past week are in our traditional weekly selection.

The first mobile games for VKontakte appeared in the App Store and Google Play

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The first games for the mobile gaming platform of the VKontakte social network appeared on the windows of the App Store and Google Play.

Fiksu: The average CPI in the USA on iOS is $1.28 and $1.30 on Google Play

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The analytical company Fiksu has presented a fresh report on the state of marketing prices in the American mobile application market.

Why is it not worth buying installations when buying traffic?

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Analysts from AppInTop told in their column on App2Top.ru why, when buying traffic, you do not need to look towards the CPI.

In October 2014, three game development conferences will be held on the territory of the former CCCP

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The other day, an announcement was made of as many as three major industrial events that will take place on the territory of the former USSR this October. It's about CREE, Live Mobile! and DevGAMM.

Twitter ads have provided TwoDots with more than 1 million downloads

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Yesterday, on June 30, a mobile advertising service based on Twitter was officially launched. Its beta version helped the TwoDots game gain over 1 million downloads.

How do I work with CPI networks to get the highest quality installations?

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Alexey Pisarevsky, CEO of the Mobio advertising agency, said App2Top.ru why you should not abandon the CPI model, as well as how to buy the right installation.

Apple has published a list of the best games for June

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The Apple company continued the practice of publishing a selection of the best applications for the month. Let's see who got into it in Russia in June.

Mail.ru does not want to pay taxes on IAP in free-2-play games

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Division Mail.ru The Group, which develops and operates games, filed a lawsuit against the Federal Tax Service, insisting that income from micropayments should not be subject to VAT, RBC reports.

Newzoo: the Russian market is more promising than German and Spanish

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"The Russian gaming market is no less intriguing than the Chinese one," said the CEO of Newzoo, commenting on the latest research by the analytical company, also noting that the gaming markets of Germany, France and Spain are less promising.

Photo: Jeffrey Lee/Flickr

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