20% of American mobile users play King projects

Over the past May, more than 20% of all American mobile users have played King games at least once, according to the Canadian startup Mobidia in its latest research.

Also according to the company:

• More than 12.5% of Americans have played Zynga games;
• About 11% of Americans have played Supercell projects.

Americans spent the most time (a share of total playing time) from January to May playing King games (Android). However, this share has been falling rapidly throughout this time. She was, surprisingly, eaten away by Supecell projects.

Source: http://www.mobidia.com