How was the worldwide launch of Hearthstone: Heroes of Warcraft successful?

This time, Blizzard did not delay testing. Just two weeks after the trial release of the game in Canada, Australia and New Zealand, the American forge of hits launched Hearthstone worldwide.  

It cannot be said that the game "tore" all the tops on the very first day after release. According to the latest App Annie data, Hearthstone is currently in first place in downloads from the iPad App Store only in the United States. 

Hearthstone: Heroes of Warcraft's position in the worldwide free iPad App Store charts on April 16 (App Annie)

The game's positions in previously launched regions are very good (11th place in New Zealand, 13th place in Canada, 18th place in Australia), but they are much lower than those held by Hearthstone in the early days of softlonch.

In the Russian chart, the game is not yet visible even in the Top 500 (although, most likely, by tomorrow morning the situation will radically change).

The cash results of the project are much more interesting. Firstly, the game jumped to the 40th place in the USA on the very first day. Secondly, she has very good results in the markets where Hearthstone had a soft launch. 

The position of Hearthstone: Heroes of Warcraft in the worldwide box office charts of the iPad App Store on April 16 (App Annie)

To understand how the game behaves in the box office tops, we suggest looking at the dynamics of the game's position in the Canadian box office top over the past 10 days. 

Dynamics of the position of Hearthstone: Heroes of Warcraft in the Canadian box office top over the past 10 days

Blizzard Entertainment is one of the most Oscar—winning video game developers in the USA. Founded in February 1991 as Silicon & Synapse. It received its current name in 1994. From 2007 to 2013, it was merged with Activision. It is mainly known for three IP's — Warcraft, Diablo, Starcraft.