04.03.2014

25.5 million Russians use the mobile Internet

Company Mail.ru The Group has published a study “Mobile Internet in Russia”. About its main results – in our material.

From December 2012 to December 2013, the growth of mobile Internet users in Russia amounted to 53% – from 16.7 million to 25.5 million. That is, in December last year, a third of the daily audience of Runet went online from mobile devices.

The daily activity of mobile Internet users reaches its peak from 22:00 to 23:00.

55% of smartphone users access the Internet from their device at least 2-3 times a day.

What is especially curious is that mobile Internet is beginning to replace desktop in many ways. Judging by the data presented, 57% of users access the Internet from mobile devices at home. Really, here Mail.ru refers to a 2012 Nielsen study. 

The most popular mobile platform turned out to be Android. J2ME also made its way into the top three (11%). Windows Phone closes the top five with 3%. 

The most popular Android device was the Samsung Galaxy S III. This, by the way, also indicates on which device your sites and applications should work perfectly. 

Only 11% of respondents see the purpose of using mobile Internet games (but this is again Nielsen data for 2012).

A source: http://corp.mail.ru/

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