ARPPU Games in China - $25.31

Yesterday we published data from the latest TalkingData survey on the Chinese market. Today, the company shared an infographic based on this research. There is not much new data in it, but we could not get past it.  

From the new: 

• 70% of revenue in China accounted for midcore and hardcore games in the 4th quarter of 2013 (butlers, role-playing and MMO games);
• Annual ARPPU in China – $25.31 (spend mainly on power-up);
• The biggest ARPPU in China for role-playing games is $57.8.

For information on platforms, we refer to yesterday’s material, but, in principle, all this is on the infographic just below (clickable).