SuperData is optimistic about the future of the mobile market

The US Digital Games Market Update and Rankings report for October 2013 has been published. Based on these studies, over the past month, digital sales have finally “exchanged” another billion US dollars. 

The analysis of the market achievements of gaming giants was commented by the executive director of SuperData, Joost van Dreunen.

Based on these data, digital games achieved sales of $1,032 million in October 2013, which is 11% more than last year. The main incentives for market development this month were free-to-play MMO games (they accumulated $261 million) and subscription MMO projects ($86 million). Mobile entertainment and social projects remained at about the same level.

Social games in October remained at $173 million (an increase of 12%). In December, sales may increase to $200 million. Among the most interesting social releases of October are Pirates of the Caribbean: Isles of War and the update for Game of Thrones Ascent.

The mobile games market experienced some decline during the reporting period. Profit decreased by 1% compared to the previous month. However, compared to the same month last year, the growth was 27% and reached $264 million. In October, the price per user was $1.96.

In general, analysts identify two main partnerships for October. The first of them is the purchase of the Korean mobile studio Com2us by Gamevil. Second, Softbank and Gungho Online Entertainment together bought 51% of Supercell shares for a record amount of $1.5 billion. Naturally, starting from these purchases, analysts say that the dynamics of the market is very positive.