28.08.2013

Amazon offers to sell its products inside apps

The American retail giant Amazon has introduced a new method of monetization of applications – Amazon Mobile Associates API.

With the creation of the Amazon Mobile Associates API, developers have a new way to make money on the Amazon Marketplace. The application monetization scheme complemented the already existing Amazon Associates partner program, launched back in 1996.

By implementing the Amazon Mobile Associates API, the developer becomes an agent of the company.

The new scheme works as follows. Inside the application or game, the user is offered to buy goods from the Amazon assortment. It can be like real objects, for example, a T-shirt with a game character, or digital goods, for example, an e-book. In the dialog box, information about the product and its cost appears, from where the user already goes to the Amazon website. The purchase is carried out with “one click”. 

With each such purchase, the developer receives 6% of the total transaction amount as deductions for advertising. 

Learn more about the new Amazon scheme here.

Yes, are you ready to sell real items through advertising in your games?

A source: pocketgamer.biz

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