The volume of the US mobile market amounted to $278 million in July

The revenues of the American mobile games market for July amounted to $ 278 million, according to analysts at SuperData.

Compared to the previous year, the figure increased by a significant 32%. The overall conversion rate in the States at the end of last month was above 5%.

Mainly due to the mobile segment, the US digital gaming market showed growth of 5.5%: the social segment grew slightly, and the MMO segment generally stagnated. The only sector that performed well in July was the digital PC games market. Compared to last year, it has increased by 15% (thanks to Steam).

In total, digital sales of games in the United States by the end of July amounted to $ 1.1 billion.