Gameloft has signed an agreement with Tango
The French game publisher plans to launch a range of exclusive products for the social platform Tango, which is looking to expand its influence on the mobile market.
The success of Kakao in South Korea and LINE in Japan has not gone unnoticed. It was clear that sooner or later messenger platforms promoting games and entertainment services would appear in Western markets as well. Tango is just the first sign.
The strength of such platforms lies in the extremely high virality they provide to their games. For example, in 9 months, 16 titles integrated with LINE were downloaded over 100 million times.
So it's no surprise that Gameloft wants to participate in collaboration with one of these platforms. Although not as famous yet as its Eastern counterparts.
Gameloft's first exclusive project integrated into Tango will be the vibrant arkanoid Candy Block Breaker for Tango for iOS. Another casual project is also in queue.