22.04.2013

The main news and materials of the last week (15.04 – 19.04)

How to make a successful children’s game, how much mobile games earn in Russia, how many times Google Play revenue has grown over the last quarter, as well as much more in our weekly digest.

1. Winter Nights: all reports and presentationsWe have collected all the reports from the Winter Nights: Mobile Games Conference, which took place last February, in one place.

+ and here at this link you will find all the interviews from the conference.

2. 4 tips on how to make a successful children’s gameA couple of weeks ago, industry veterans from Disney founded the startup Hyper Hippo, which develops games for children.

The team started creating projects with an exciting plot, and on the Gamasutra resource they gave the developers some tips on how to make a successful game for children.

3. PapayaMobile simplifies monetization in ChinaIt’s hard to make money on apps in China.

It’s not a secret for anyone today. At the same time, according to the number of active devices on iOS and Android, the Celestial Empire is in one of the first places with its 220 million gadgets. What should I do?

4. Mobile games in Russia earned $ 90 millionThe volume of the mobile games market in Russia reached $90 million in 2012, experts say Mail.ru Group.

This figure does not contradict the data of J’son & Partners Consulting, published a few months ago.

+ comments by Mikhail Ryazanov, head of the mobile games publication Mail.Ru Group, about this study can be found here.

5. Supercell earns $2.4 million a dayEvery day, Supercell earns $2.4 million on two games.

This was told to Forbes magazine by the executive director of the Finnish company Ilkki Paananen.

6. Mobile application analytics from A to Z. Part #2Matt Tubergen, Vice President of Taptica, tells how to work with analytics on the pages of Pocket Gamer.

We offer a translation of his second article, “Fundamentals of Post-Installation Analytics”, dedicated to events and their parameters.

7. The Russian App Store earns more than the Japanese oneMonthly revenue from iPad games in Russia is more than in Japan, Korea and most European countries, Newzoo and Distimo report in their joint report.

8. Are mobile games a soap bubble?The average American gamer spends $0.92 per month on mobile games, according to Interpret.

According to the company, this is very little. If developers want to earn money, they need to switch to other platforms. Is it so?

9. In three months, revenue from Google Play has doubledAccording to App Annie’s calculations, in the first quarter of 2013, Google Play revenue increased by 90%, while the number of downloads of Google Play and the App Store were almost equal: Google Play reached 90% of the App Store level.

Photo: Clay Asbury

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