22.03.2013

Quantcast has introduced a free installation monitoring service

The advertising company Quantcast has launched a new service Measure for Mobile Apps, which collects data on the use of iOS and Android applications.

The service is free, offers developers and publishers a variety of traffic information. Functions of the sea. Among the quite standard:

  • monitoring of installations, unique visits and the total number of accesses to the application
  • demonstration of traffic distribution by country

There are also more interesting functions:

  • possibility of public publication of statistics
  • statistics on platforms and devices on which your application was installed
  • tracking the number of returns (return usage) to the application

We were also very interested in the following feature: the ability to simultaneously track the traffic to your application’s website, the mobile version of the page and directly the number of requests to the application.

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