11.02.2013

The main news of the past week (04.02 – 08.02)

The most significant events of the mobile market last week: Apple introduces domain registration AppStore.com Google is changing the payment scheme, Amazon is announcing its own currency, and Zynga is summing up the results of the year.

1. In mobile games, quantity is more important than qualityWhy the amount of content in mobile games is much more important than its quality, using the example of Rage of Bahamut, the editor of Inside Mobile Apps Kathleen De Vere (Kathleen De Vere) argues.

2. Apple introduces registration on AppStore.comApple is adding new functionality for developers of “apple” content: each application will soon have a direct beautiful link to the domain AppStore.com .

3. Distimo found out the sensitivity of the app’s profit to its priceThe decline in the cost of iPhone applications led to a 95% increase in their total revenues during the Christmas season in the first three days of sales.

iPad programs were less sensitive to discounts. Income from them after lowering the price tag increased by only 51%.

4. Who is better monetized: Rage of Bahamut or Clash of Clans?Kwalee conducted a study of 13 of the most successful iOS games and found out whose approach to monetization is better.

Looking ahead: the conclusions were, to put it mildly, unexpected.

5. Google is changing the payment schemeNow you will have to wait longer for the money earned on Google Play.

The search giant announced an increase in the payout window from two days after the end of the month to fifteen.

6. Amazon Launches its own virtual currencyAmazon is going to launch a virtual currency on the Kindle Fire line of devices this May, for which it will be possible to purchase applications and content inside them in the Amazon Appstore.

10. Interview with HandyGames: “A game is a living being”Last January, the German HandyGames released three games on iOS at once.

After getting acquainted with the projects, we decided to contact the company’s management and talk to them about f2p and cartoon style.

11. Smartphones on Ubuntu – already in OctoberThe first mobile devices running on Canonical OS will be available in October this year, and not in 2014, as previously reported.

The platform itself will be available to developers at the end of February.

12. Zynga summed up the results of the yearThe affairs of the company of Mark Pincus are on the mend.

Zynga is still not in the black, but hopes to improve its affairs soon with the help of mobile projects and gambling.

Yes, the main event of last week was the Winter Nights: Mobile Games Conference held in St. Petersburg, which brought together such companies as Supercell, Rovio, Wooga, Chillingo, among others. But we will tell you about it in detail only this week, follow our materials. 

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