The main news of the past week (21.01 – 25.01)

The biggest and most significant events of the mobile market over the past week. In this “release”, read about how to get promotion on the App Store, what happened to Temple Run 2 downloads in the first days after the release, and also why there are so few strategies on tablets.

1. How do I get a promotion in the App Store?The founder of Realmac Software, Dan Counsell, told in the blog of the company known for Clear and Littlesnapper applications how to get promotion from Apple in the App Store.

2. Temple Run 2 took a high tempoImangi Studios reported that in just four days its game Temple Run 2 has been downloaded to the App Store over 20 million times.

3. iPhone dominates only in the USA and JapanJudging by sales for the fourth quarter of 2012, the iPhone remains the main smartphone only in two regions – America and Japan.

 In all other countries, gadgets based on Google’s OS win by a significant margin.

4. The DAU of Storm8 projects amounted to 10 millionThe daily audience of games of mobile market pioneers from Storm8 has reached 10 million people.

In total, the company’s network covers about 200 million devices.

5. Tablet sales in Russia increased by 365%Today, January 23, the retail chain “M.

Video” stated that sales of “tablets” in its stores increased by a crazy 365% in 2012. Most of the sales came from Android tablets.

6. The Room earned more than £1 millionThe developers of the best iPad game of 2012 according to Apple told about how much they spent on the project, as well as about the number of downloads and the reasons for their own success.

7. Apple sold 48 million iPhones in one quarterThe Apple company reported on the results of the first fiscal quarter of 2013, which it accounts for the fourth calendar quarter of 2012.

8. Turn–based strategies are a difficult genre for mobile platformsThe most convenient genre on touch devices after casual games is turn–based strategies.

But in the mobile market, he faces two problems at once: a high entry threshold and difficulties with monetization.