The main news of the past week (14.01 – 18.01)

The biggest and most significant events of the mobile market over the past week: Rovio has almost caught up with Zynga on MAU, Odnoklassniki has started testing its own gaming service, the mobile advertising market has exceeded $ 10 billion and much, much more.

1. Rovio is catching up with Zynga by monthly audienceRovio announced that in December 2012, the total MAU of all the company’s projects exceeded a record value of 263 million (in September, this figure was 200 million).

2. Minecraft earned $2 million in one dayAt Christmas, the pocket version of Minecraft earned almost $ 2 million, the creators of the project from the Mojang indie studio said and shared new information about sales of the entire line of their franchise.

3. Odnoklassniki started promoting mobile gamesThe Odnoklassniki social network has launched its own platform for mobile game developers.

What is meant by this, the journalists of App2Top understood. 

4. Temple Run 2 appeared in the App StoreOn January 16, the iOS version of the sequel to one of the most popular games of 2012, Temple Run, appeared in the App Store bins.

5. Advertisers love the iPad“Apple” tablets have overtaken the iPhone in popularity among advertisers: the latter are increasingly being “put” on the iPad, analysts at MoPub say in their new study.

About the reasons – in the material.  

6. Mobile advertising market – $10 billionMobile advertising revenue in the world in 2012 amounted to almost $10 billion, according to Gartner in its latest report.

Moreover, according to its analysts, in four years it will reach the mark of almost $25 billion.

7. The smartphone market has a lot to growThis is the conclusion reached by Nielsen analysts, assessing the level of smartphone penetration in emerging markets, including Russia.

8. Nexus 7 is the most profitable Android tablet for developersTinyCo studio, known for the Tiny Village and Tiny Monsters projects, loves to compare the profits it has received from various markets.

This time, the company went a little further, taking a closer look at the revenue from the Nexus 7 tablet.