Microsoft is creating its own ecosystem of mobile devices

Microsoft Corporation, a month after the Surface was released, announced the development of an entire ecosystem of mobile devices under its own brand.

Steve Ballmer said that there is an opportunity for innovation at the junction of hardware and software, and this area should not pass by Microsoft, Reuters reports. And the main reference point for the company is the Apple experience.

Microsoft is currently developing a 7-inch Xbox Surface tablet designed for gamers. Also, according to 9to5mac, the corporation is already testing its own smartphone, which will be released in the first half of 2013.

According to Mobile Research Group analyst Eldar Murtazin, creating your own devices is the only right way to promote Microsoft software.

Thus, by releasing devices under its own brand, Microsoft becomes a competitor for its own partners. Acer has already postponed the release of Windows RT-based tablets.