26.10.2012

iPad is losing ground in the global tablet market

Another quarterly report was published by the analytical company Strategy Analytics. According to its data, according to the results of the third quarter of this year, Android-based tablets won a significant market share from the iPad.

In one quarter, the share of Android tablets in the global market increased by more than 12%. Android could not achieve such growth indicators throughout the year. If at the end of the third quarter of 2011, the axis held a market share of 29.2%, then by the end of the last quarter this year the same 29.3%, then in the current reporting period it is 41.3%. Obviously, the release of the budget Nexus 7 has borne fruit.

Now Android-based tablets are a serious competitor to Apple, whose share has fallen by almost 12% in a year in just one quarter, while shipments have decreased by 3 million devices.  

In total, for the third quarter of this year, global shipments of tablets amounted to about 24.7 million devices: 14 million of them accounted for iOS devices and 10.2 million for Android. 

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