How to Recoup a Game with a Single Trailer — Lecture by Ruler Productions — KII Minsk 2026
We are starting to publish daily videos of the reports from the "Game Industry" conference, which took place at the end of April in Minsk. The series is opened by the report “Funding a Game with Just One Trailer: All the Secrets to Getting Wishlist Sign-ups with Video,” presented by Dmitry Kungurov, co-founder of Multifora Digital and Ruler Productions.
As one might easily guess, in his presentation, Dmitry provides a detailed analysis of approaches and techniques for working on game trailers, as well as explaining why trailers are necessary and what they should not be expected to achieve.