Outfit7 has announced the creation of a new gaming division named PlayValley

Outfit7, known for creating Talking Tom, has introduced a new gaming branch named PlayValley.

Their inaugural game is set to be available on Steam in the second quarter of 2026, marking the first instance of Outfit7 releasing a game on this platform.

PlayValley is also developing multiple projects featuring fresh intellectual properties and concepts, aiming to broaden Outfit7's franchise collections.

The studio's games emphasize "visually clean design" and "intuitive and satisfying gameplay," with additional information on genres expected as the launch date approaches.

Vice President of PlayValley, Žiga Sedovnik, remarked, "Our intention from the onset has been to craft games that captivate players instantly."

He further stated, "At PlayValley, our teams prioritize early experimentation, rapid iteration, and following their instincts. We strive for every game to feel engaging from the very start, regardless of the platform or session length."

The previous year, GamesIndustry.biz engaged with Outfit7 after their Talking Tom franchise achieved over 26 billion downloads. Read more here.

Outfit7 CEO Xinyu Qian commented, "Our flagship games—such as Talking Tom and My Talking Angela—continue to do well even after more than ten years since their release."

Qian added, "We are not driven by short-lived trends; our focus is on developing enduring experiences that players will enjoy repeatedly."