18.11.2025

The creator platform Lurkit has teamed up with Streamlabs to "usher in a new era for creator sponsorships in the gaming industry"

Lurkit, known for offering a marketplace catering to both paid and organic creator campaigns, has joined hands with Streamlabs. Their partnership aims to usher in a transformative phase for creator sponsorships within the gaming sector.

The integration is expected to revolutionize collaborations between creators, developers, and publishers, according to Lurkit. By connecting its creator marketplace to Streamlabs' App Store, the partnership strives to simplify these interactions.

Streamlabs' extensive user base of three million now has the capability to access and evaluate ongoing game campaigns directly within their streaming environment. This development is poised to facilitate more accessible and valuable partnerships.

"This initiative extends beyond merely launching a product. It represents the initial step toward a shared vision that will reshape the gaming landscape through creator involvement," remarked Sam Niskanen, Lurkit's co-founder and CEO.

By integrating Lurkit with Streamlabs, the collaboration aims to eliminate barriers and enhance visibility, thereby creating immense growth potential for developers, publishers, and creators.

Expressing enthusiasm about the new development, Streamlabs' Ashray Urs commented on the integration. "We're thrilled to introduce Lurkit's creator marketing platform within Streamlabs. This direct integration provides our users easy access to significant, paid opportunities from their existing streaming and content management platform."

Lurkit x Streamlabs
Image credit: Lurkit / Streamlabs
gamesindustry.biz
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