Epic Games introduces a webshop service for PC and mobile platforms

Image credit: Epic Games

Epic Games has unveiled its new Epic Web Shops service catering to PC and mobile platforms.

This service, accessible through Epic's self-publishing tools, allows developers to market in-game content by leveraging the company’s extensive distribution network and e-commerce platform. The storefront operates directly with consumers.

Under this service, developers can retain 100% of their initial $1 million in net revenue per game. After surpassing this amount, the revenue share adjusts to the typical 88/12 ratio.

Consumers using the Web Shops will receive Epic Rewards on each purchase, which they can redeem for future acquisitions.

Once a Web Shop is operational, it will become accessible on a developer’s product page through a newly introduced 'Web Shop' tab on PCs. This also permits developers to facilitate out-of-app purchases.

Epic has mentioned that mobile app product pages will incorporate shops natively within the Epic Game Store mobile app at a later date.

Developers or publishers with a registered Epic Games Developer account, as well as eligible content, are eligible to set up a Web Shop.

Epic clarifies that any consumable item can be sold via this service, including virtual currency and other usage items, though this does not extend to Web3 games.

Codename Entertainment has become the first to introduce a functioning Web Shop for its game, Idle Champions of the Forgotten Realms.

The announcement of Epic’s Web Shop feature was made earlier this year, following its legal triumph over Apple regarding purchase fees outside the App Store.