30.06.2025

Tamsin O'Luanaigh has established a new consulting company named Wise Cat Strategy

Image credit: Tandem Events

The co-founder and former chief people officer of NDreams, Tamsin O'Luanaigh, has launched a new consultancy called Wise Cat Strategy.

This studio intends to equip gaming companies with strategies to nurture workspaces that are collaborative, positive, and effective.

The company's offerings include tailored approaches for talent management, leadership, and EDI (Equality, Diversity, and Inclusion) support.

Wise Cat has aligned itself with several promising studios since its inception and plans to extend its services across the UK and Europe in the upcoming year.

O'Luanaigh remarked on the value of fostering a supportive culture in organizations and noted a gap in structured approaches within the gaming sector.

She pointed out that while many in the industry aim for inclusivity, they often lack the direction needed to achieve it. Challenges like team fatigue or hiring issues don't fit simple categorizations, and Wise Cat is designed to address these complexities.

O'Luanaigh stated, "We collaborate with you to understand the situation, craft a way forward, and tackle the core issues that growing game studios face, providing clarity amid potential chaos."

Frank Sagnier, the chairman of Everplay Group and erstwhile non-executive chairman of NDreams, noted O'Luanaigh's instrumental role in growing NDreams from a small startup to a thriving enterprise of 250 employees before its sale to Aonic in 2023.

Sagnier praised her dedication to employee welfare and environmental respect, highlighting her exceptional leadership qualities.

Sagnier expressed strong confidence in her capabilities, believing her extensive experience and compassionate approach would benefit any organization she consults with.

gamesindustry.biz
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