20,000 copies sold and a 10.5% refund rate: the developers of Urban Jungle shared statistics for two months
Last week marked two months since the release of the decorator simulator Urban Jungle by developers from Yakutia. To commemorate this, the game designer Künnei Vinokurova disclosed a series of figures.
Urban Jungle
- In two months, Steam users purchased Urban Jungle 20,000 times. Recall, more than half of the sales occurred in the first week — in the debut week alone, the game sold 13,000 copies.
- A total of 18,500 people launched Urban Jungle.
- The return rate is 10.5%.
- Currently, Urban Jungle has 165,950 wishlists. At the release time, there were approximately 50,000 fewer.
- The median time players spend on Urban Jungle has also increased. Initially, it was an hour, but now it's an hour and 20 minutes.
- Urban Jungle still has a "very positive rating" on Steam. 93% of 300 reviews are favorable.
- Additionally, according to the Steam Scout service, the overwhelming majority of reviews for Urban Jungle are written in English — 61%. Following that are reviews in Russian (8.9%), German (7%), and Simplified Chinese (5.6%).
Vinokurova did not disclose Urban Jungle's revenue. According to VG Insight, the game's gross revenue is $92,700. However, the service estimates the number of copies sold almost half below the actual - at 11,000 instead of 20,000. Therefore, the actual revenue could be higher. The Gamalytic service states a range from $105,800 to $221,800 with sales of 11,200-23,600 copies.
In any case, for the debut game from a three-person studio, which was initially conceived as a pet project, Urban Jungle showed decent results.