Gaming revenues are on the rise, and the Chinese version of "Where Winds Meet" has been played by 30 million people — key points from the NetEase report
The first three months of 2025 marked a period of revenue growth for NetEase. In its quarterly report, the Chinese company reported an increase in all key metrics and confirmed that its gaming division remains the most profitable.
Where Winds Meet
- According to the report, NetEase's net profit increased to 10.5 billion yuan ($1.45 billion, +35%). Gross profit also rose to 18.5 billion yuan ($2.5 billion, +8.6%).
- NetEase's revenue for January-March 2025 reached 28.8 billion yuan ($3.97 billion, +7.4%).
NetEase revenue for 2022-24 and the first quarter of 2025, amounts are in dollars
- The gaming division contributed 83.4% of NetEase’s quarterly revenue, generating 24 billion yuan ($3.3 billion, +12.1%). In comparison, the next highest revenue segment, NetEase Cloud Music, earned only 1.85 billion yuan ($256.1 million) for the quarter.
- The gross profit of the gaming division was 16.5 billion yuan ($2.3 billion, +11%).
NetEase revenue breakdown by divisions
- According to NetEase, the growth in gaming revenue can be attributed primarily to Identity V, Marvel Rivals, and the Chinese version of Where Winds Meet.
- The audience for the Chinese Where Winds Meet exceeded 30 million people by the end of March. The game became available in China on PC on December 27, 2024, and on mobile devices on January 9, 2025. The global release of Where Winds Meet is expected within the year, although an exact date is not yet known.
- NetEase continues to reintroduce Blizzard Entertainment games in China, which had their operations paused in the country in 2023. The company has already resumed operations for World of Warcraft, Hearthstone, Overwatch 2, and several other games and is currently working on bringing Diablo III back.
- According to NetEase, the Chinese version of Overwatch 2 recently set a new online record. However, the exact number of simultaneous players was not disclosed.