Total downloads of FreePlay games exceeded 1.5 billion
The publisher and developer of hyper casual games, FreePlay, boasted that he had crossed a new milestone in downloads. A third of the 1.5 billion downloads of his game have been collected over the past year.
Official data on downloads of some FreePlay games:
- Join Clash — 400 million downloads by September 25, 2023;
- Count Masters — 250 million downloads by January 23, 2024;
- Fidget Toys Trading — 150 million downloads by August 9, 2023;
- Twerk Race 3D — 100 million downloads by June 5, 2023;
- Stone Grass — 50 million downloads by March 22, 2024;
- Snake Run Race — 50 million downloads by October 30, 2023;
- Ragdoll Ninja — 20 million downloads by August 25, 2023.
In a comment from PocketGamer, FreePlay CEO Evgeny Sidorov said that the company is preparing to go beyond hypercage. She's going to shift the focus to casual and hybrid casual games.
"Diversifying our gaming portfolio with new genres will reduce risks and reach a wider audience," Sidorov explained.
FreePlay is far from the first mobile publisher to decide to pay less attention to hyper-casual games and take up hybrid monetization. Last year, the head of Voodoo publishing said that this genre was dead.
