The main thing for the weekend (April 29 - May 1)
Analysts noticed that the owners of PlayStation consoles do not buy new games, the cost of creating and promoting some major game franchises reached $ 1 billion, the audience of Minecraft Legends exceeded 3 million people in less than two weeks — we tell you what happened in the gaming industry over the weekend.
Last week Sony released its annual financial report. The company said that compared to the previous year, it sold three times as many PS5S, and by the end of 2023, it plans to ship a record number of consoles. Nevertheless, Sony’s gaming division is not doing well. In an interview with Bloomberg, analyst Hideki Yasuda pointed out that, despite strong console sales, the company’s game sales are almost not growing. “The pace of software sales remains weak. This indicates that PlayStation users are not buying new games,” Yasuda said. Analyst Serkan Toto agrees with him, who added that gamers are waiting for the promised mobile games and game services from Sony.
The report of the British regulator found data on how much companies are currently spending on the creation and promotion of large game franchises. In particular, one of the publishers informed the regulator that the development of games as part of a certain franchise (the name and number of titles are not disclosed in it) cost a total of $ 660 million, and marketing cost another $ 550 million. According to estimates of another publisher, it usually takes about $80-350 million to create a large franchise, and up to $310 million for marketing.
The developers of Minecraft Legends reported that over 3 million people played in their project. The game reached this mark in 11 days. Recall that the release of the action strategy in the Minecraft universe took place on April 18. The game was released on PC, PlayStation, Xbox and Nintendo Switch.
The adventure horror Little Nightmares has turned six years old. In honor of the anniversary, Bandai Namco announced that sales of the entire series exceeded 12 million copies. She did not specify how many times gamers bought individual games.
