More than a third of Japanese gamers are guided by reviews when buying a game

This is reported by the analytical company Game Age Research Institute. According to her research, 38.5% of Japanese gamers purchase both free-to-play and paid games only after they study their reviews.

Half of gamers watch reviews on the Amazon website. Also, 43.9% of respondents choose YouTube. Recommendations of friends are no less important for 25.3% of people.