Mobile Warhammer Combat Cards Shows a Conversion to Paying Players of 15%
Flaregames is very pleased with the first results of Warhammer Combat Cards. The game shows a good retention rate and a high conversion rate to paying players.
Warhammer Combat Cards
The card battler for the Warhammer 40,000 universe was launched into the world on August 11.
Following the results of the first month of sales, publishers shared its indicators.
- players spend an average of four sessions a day (as a rule, we are talking about a daily rate of 50 minutes);
- the retention of 7 days is 34%;
- the conversion of ordinary players to paying ones is 15%;
- in the first 30 days, 7% of all players made at least three purchases.
The publishers do not provide official data on sales of the game. However, according to DataMagic, they are not so impressive yet. The game has now earned $ 340 thousand.
However, it is important to take into account that the game received this amount from 95 thousand users. Now, attracting 1000 users a day, the game earns about $ 8 thousand a day.
Dynamics of daily sales (blue line) and downloads (blue line) Warhammer Combat Cards (DataMagic)
In other words, in case of successful scaling, the game can really turn out to be a box office hit.
Warhammer Combat Cards is a development of the British studio Well Played Games. The latter was bought in May of this year by a group of companies Phoenix Games, owned by the German Flaregames. The latter is known as the publisher of Royal Revolt 2.
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