White Nights Moscow 2017: Black Snowflake Games about HTML5 Games and Playable Ads

A report by Philip Karmanov from Black Snowflake Games. The speaker spoke about a relatively new and little-studied format at the junction of traditional mobile advertising and gameplay – Playable Ads, which shows excellent results in user engagement.

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Analytics: Revenue of Last War: Survival has approached one billion dollars

Last War: Survival is a mobile strategy game set in a zombie apocalypse, developed by the Singaporean company First Fun. The game was released in July 2023. According to the analytics firm Sensor Tower, since its release, Last War: Survival has generated over $900 million