28.03.2016

The main thing for the working week (21.03.2016 - 25.03.2016)

How to properly soft lunch, what is a casual midcore, how to promote games in Asia – we wrote about this and much more last week. A list of the most interesting materials in our traditional Monday collection.

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Soft launch in 2016

софт 1Adam Telfer, product lead of Wooga, shared his experience of “soft launch” of his projects within the framework of the latest GDC. The Russian version of the report is on our pages.

A casual midcore — what is it and why is it needed?Game designer from DIGIT Om Tandon (Om Tandon) in a blog told how he sees the next stage of development of the casual audience.

casual_midcore

We have translated the text and are sharing it.

Only 1.9% of players in F2P games make purchases

Только 1,9 процентов игроков в F2P-игры совершают покупкиHow many players pay in free-to-play, which IAPs are the most popular, and which ones bring the most money — this and not only was shared by Swrve in its latest research. About the most important of it, — we tell on the pages App2Top.ru .

How to make a game if you draw badly?

drawOne of the Reddit readers asked the community how to make an indie game if you don’t know how to draw. We tell you what came of it.

Promotion in Asia: what you need to know about the markets of South Korea, Japan and China

Продвижение в Азии - что нужно знать о рынках Южной Кореи, Японии и КитаяWhat to keep in mind when promoting games in China, Korea and Japan, — App2Top.ru Egor Karpov, a consultant for the promotion of mobile applications, told us.

Pitfalls of the level design of mobile MMO shooters

Подводные камни левел-дизайна мобильных MMO-шутеровHow to create multiplayer maps for mobile shooters correctly, where to start, what tricks to resort to, and what to remember — App2Top.ru told Pixonic game designer Alexander Linchik.

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