In 2015, players will spend $1.3 billion on CCI (UPDATED)
Revenues from digital collectible card games in 2014 amounted to $1.2 billion. By the end of this year, this figure will grow to $1.3 billion. This is reported by the VentureBeat resource with reference to a study by the analytical company RapidPolls.
CCI, such as Hearthstone or Solforge, is a segment of the mobile market with great potential. This is the conclusion RapidPolls makes from spending statistics. “Whales” in KKI, as in other genres, no more than 5% of the total number of players. They make up 12% of the number of paying players and spend $250 or more on card games per year. It is the “whales” who are responsible for 50% of the total expenses of the users of the CCI.
About 20% spend from $25 to $100, they own 30% of the spending. The remaining 68% of paying players spend from $10 or less in CCI. They are responsible for 2% of spending in the game.
UPDATE: The figures were obtained not as part of monitoring, which gives an objective assessment, but during a survey of 400 gamers playing card collectible games.
A source: http://venturebeat.com
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