White Nights 2015: Yandex Master Class

We are finishing publishing a video from White Nights 2015. The last of them is a master class by Oleg Dorozhok, head of mobile marketing at Yandex. At the conference, he spoke, among other things, about which landing gives the greatest conversion.

Master class

Oleg Dorozhok, Head of Mobile Marketing, Yandex from WNconf

Presentation

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Analytics: Revenue of Last War: Survival has approached one billion dollars

Last War: Survival is a mobile strategy game set in a zombie apocalypse, developed by the Singaporean company First Fun. The game was released in July 2023. According to the analytics firm Sensor Tower, since its release, Last War: Survival has generated over $900 million