Strauss Zelnik: it doesn't make sense to add premium games to subscriptions immediately after the release
The head of Take-Two mentioned this while communicating with GamesIndustry.biz . According to Zelnik, it is not financially profitable to release AAA games as part of subscriptions at the same time as the release. According to him, this is able to “turn the business upside down.”
The situation with games from the back catalog is completely different. The projects have been on the market for some time, and they can be painlessly reduced in price, Zelnik is sure.
However, at the end of the interview, he stressed that over time, Take-Two’s position may change.
Earlier, a similar thought was expressed by the head of Sony’s gaming division, Jim Ryan.
