Diablo Immortal has been a subject to criticism and polarizing opinions ever since its launch. However, the game has attracted a large audience in its first week, with Blizzard calling it the biggest launch in franchise history.

Blizzard has shared the first official data on the Diablo Immortal launch on Twitter, saying that the game has already been downloaded over 10 million times across PC and mobile.

The studio noted that it was the “biggest launch in franchise history,” thanking players for all the support.

However, this statement might be a little sly since Diablo Immortal is a free-to-play project, while other titles in the famous ARPG series were premium games. For comparison, Diablo III has sold over 6.3 million copies in its first week, with its lifetime sales surpassing the 30 million mark.

  • Diablo Immortal, which came out on June 2, has already become the lowest-rated Blizzard game by players on Metacritic.
  • A lot of users criticize the game’s monetization, with some calculations saying that it costs around $110k to fully max out a character.
  • According to data from AppMagic, Diablo Immortal has already generated $14.5 million on iOS and Android.
  • The US accounted for 45% of total revenue, followed by South Korea (21%) and Japan (8%).
  • Mobile downloads are estimated at almost 7.3 million, so the game could have reached around 2.7 million installs on PC.
  • The US also leads in terms of downloads, accounting for 25% of total mobile installs. It is followed by South Korea (10%), Brazil, and Japan (9% each).