AppLovin marketing platform has filed for an IPO

Another company is preparing to go public. The other day, the AppLovin marketing platform announced plans to enter the stock market. She has already applied for an IPO.

According to the InvestGame portal, the company sent a document to the U.S. Securities and Exchange Commission at the end of last week. But there are still very few details about the initial public offering. For example, AppLovin has not told how much it is going to earn on the IPO and how much its capitalization may change after that.

So far, it is only known that AppLovin intends to enter the American Nasdaq Global Select Market under the ticker APP. If the Commission approves the company's application, the IPO will take place during 2021.

Recall that AppLovin is one of the largest marketing platforms, which also has its own gaming business. In 2020, the company's revenue reached $1.45 billion, which is 46% more than it was in 2019. But AppLovin suffered a net loss of $125.9 million. In part, this may be due to the fact that last year she actively invested in various companies.

She has bought four gaming companies (or shares in them) at once in 2020: Machine Zone, Redemption Games, Clipwire Games and Geewa. In 2021, it also became known that AppLovin is going to acquire the Adjust service, specializing in mobile analytics.