04.07.2025

Brazil's antitrust authority has advised taking measures against Apple due to alleged anticompetitive behavior

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Brazil's antitrust authority has advised that Apple should be held accountable for its monopolistic actions within the iOS digital environment. Details of the recommendation were shared on their official platform (translated from Portuguese).

According to MacRumors, the General Superintendence of the Administrative Council for Economic Defense (SG/CADE), which is an autonomous body under the Brazilian Ministry of Justice, has been conducting an inquiry into allegations against Apple. The central issue is that Apple allegedly requires all iOS transactions to be processed through its proprietary systems and limits companies from offering alternative payment options to consumers.

The grievance was lodged in 2022 by Ebazar.com.br Ltda. and Mercado Livre.

On June 30, SG/CADE concluded that Apple's policies create "artificial barriers" for competitors seeking involvement in markets tied to the iOS system, which Apple exclusively manages.

This approach by Apple reportedly hinders new competitors, maintains Apple's leading market position, and limits choices for developers and platform users.

As a result, Apple may face penalties and might be required to alter its iOS policies in Brazil.

Globally, Apple is dealing with similar pressures. In response to the EU's Digital Markets Act, changes were implemented in the App Store.

Additionally, Apple continues to contest a protracted legal dispute with Epic Games in the United States, where it has also been accused of anti-competitive behavior.

gamesindustry.biz
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